On Tuesday morning, the Regina Pats rolled out their new theme for the 2025-2026 season. ‘Blue Runs Deep’ is a shout-out to the team’s hometown, emphasizing how the Pats embody Regina’s values of pride, effort, and tenacity and how every city resident is an integral part of the team.
Queen City Sports & Entertainment CEO, Gord Pritchard, was excited to reveal the theme in his blue brigade shirt.
“’ Blue Runs Deep’ isn’t just a slogan. It’s a reminder that if you’re from Regina, you’re already part of the Pats. Since 1917, the Regina Pats have been here—through every boom, every bust, every brutal winter. They’re not just a team in Regina. They’re a team of Regina. ‘Blue Runs Deep’ is our way of saying this team belongs to everyone who calls this place home.”
Along with the season theme, the Pats are unveiling the Blue Brigade, an exclusive fan community. Any fan can join for free to unlock special perks:
- Insider access through a team newsletter
- Gameday and Store perks
- Contests & giveaways
To maximize their perks, fans are urged to join the Blue Brigade before the 2025-26 home opener on Sept. 26, 2025, when the Pats will take on the Prince Albert Raiders. Fans can join the Blue Brigade today at reginapats.com to show how BLUE RUNS DEEP for them.