Canadian motorists suffering from sky-high fuel prices may be adding to their pain by not measuring their tire pressures monthly.
Canadian drivers will waste an estimated $722 million in unnecessary fuel bills in 2011 simply because one or more of their tires are under-inflated, according to data from Natural Resources Canada and the Rubber Association of Canada (RAC), which represents tire makers.
Under-inflated tires are expected to squander an estimated 533 million litres of fuel in 2011. This wasted fuel, which is enough to power 275,000 vehicles for a full year, will also release an additional 1.2 million tonnes of carbon dioxide into the atmosphere.
According to the RAC, the average Canadian motorist who drives 20,000 kilometers per year on properly inflated tires can save more than $100 dollars at the pumps. For drivers who spend considerably more time behind the wheel, the annual fuel savings can add up to hundreds of dollars.
Despite these obvious benefits, too many Canadian drivers ignore tire inflation. According to a 2009 RAC study, conducted by DesRosiers Automotive Consultants, one third of Canada's 21 million vehicles have at least one under-inflated tire, and only 30 per cent of drivers measure their tire pressures monthly.
As well, 59 per cent of drivers interviewed made the serious mistake of relying on a visual inspection to tell them if their tire pressures should be measured. In fact, a tire can be under-or over inflated by 20 percent or more and look normal.
Shortened tire life should also be of concern to motorists who want to save their money and help the environment. According the RAC, under-inflation can shave as much as 15,000 kilometers off the service life of a tire, adding to tire-related vehicle costs and the number of scrap tires.
The 2009 study also examined attitudes towards tire recycling and found that more than half of drivers (58%) were aware of the work done by Canada's provincial Tire Stewardship Boards to manage scrap tire recycling operations and lengthen tire life through public education. Of this group, the vast majority (81%) were either "very satisfied" or "satisfied" with the manner in which scrap tires are managed.
May 16 to 22, 2011, is National Be Tire Smart Week, during which the tire industry, including manufacturers, retailers and distributors will be reminding motorists about the fuel efficiency, safety and environmental benefits of proper tire inflation and maintenance.
Canadians can learn more about the value of proper tire inflation and maintenance and Be Tire Smart Week by visiting www.betiresmart.ca.
