REGINA — Talking, texting, swiping and selfies can take your attention away from the act of driving, of course, but so can countless other activities, if you’re not careful, SGI warns in a press release.
The burrito you’re wolfing down? The purse you’re fishing through? The lipstick you’re applying in the rearview mirror? Your friend in the passenger seat showing you the latest Taylor Swift-Travis Kelce meme?
All of these can distract you from the upcoming intersection, and noticing that the SUV ahead of you has suddenly stopped to allow some pedestrians to cross the street, says SGI.
“The act of driving requires focus and concentration,” said JP Cullen, chief operating officer of the Auto Fund.
“Drivers need to pay attention to what other vehicles, cyclists and pedestrians are doing while steering, braking, signaling and watching for traffic lights, signs and road hazards. When distractions break a driver's concentration, the risk of a serious or even fatal collision increases dramatically.”
For both January and February, SGI is focusing on how to avoid collisions. Paying attention – like, REALLY paying attention – is a good place to start, since the majority of collisions involve some sort of human error, and a distracted driver is significantly more likely to make a mistake. (That’s also why penalties for distracted driving are so strict, starting with a $580 ticket and four demerits, and escalating for repeat offences).
It’s pretty simple: when you’re in control of a 2,500-kg vehicle travelling at 50 km/h, it’s important to be alert and give driving your full attention.
The next time you get in the driver’s seat, take a moment to think about what could potentially disrupt your focus as you drive. Remember that the most important thing you can do to keep yourself and others safe is to eliminate those distractions.
Other road users need to pay attention, too
Drivers need to be alert so they can keep vulnerable road users – like cyclists and pedestrians – safe. If you’re on foot or on two wheels, there are things you can do to avoid a collision with a vehicle. It’s important to pay attention in case a driver isn’t. Even if you have the right of way, exercise it carefully.
Pedestrians:
· Cross at crosswalks; don’t jaywalk or step out from between parked vehicles.
· Heed “Walk” and “Don’t Walk” signals.
· Before you step on the road, look both ways. Make eye contact to ensure a driver sees you and comes to a complete stop.
Cyclists:
· Be especially cautious at intersections, particularly when making left turns. Cyclists are smaller and oncoming drivers don’t always see them.
· Use arm signals when turning and changing lanes.
· Wear a helmet and reflective clothing.
Follow SGI on Facebook, Instagram, Twitter, Threads for more tips on how to drive safely… along with the occasional Taylor Swift meme.
