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Communication: body language (non-verbal; no words) is 93%!

Jane was not meeting her sales targets. Her company invested in a Power-Sales Workshop where she learned techniques to improve her sales. After the class, she began to close sales much quicker.
Kevin B. Lall

Jane was not meeting her sales targets. Her company invested in a Power-Sales Workshop where she learned techniques to improve her sales. After the class, she began to close sales much quicker. Her sales increased by 20 percent after the first quarter. Jane learned to stop spending time with potential clients who showed contempt and disgust. The skills helped her identify what made clients happy and address potentially difficult situations before anger boiled over. Due to her results, her company invested in signing up all her sales associates in the Power Sales workshop.


Body language is not only important in business relationships, but all of our relationships – personal and professional.


The ability to interpret body language is a skill that will enhance anyone’s career since body language needs to be practiced like any other form of communication.


Here are 10 tips on body language:


    •    Lying and Body Language: Body language can expose deception. Close observation of body language can indicate that someone is hiding something. Be careful about interpreting every action as a lie. A number of factors, including stress and insecurity, will cause suspicious body language as well. When there are multiple indications of deception in a person’s body language, however, further investigation may be warranted.


    •    Communicating with Body Language: Some studies dictate that unspoken communication makes up to 93% of what we tell others and what they tell us (the other 7% has to do with our tone of voice, and the actual words we say). It affects our work and personal relationships; Improves negotiating, management, and interpersonal skills by correctly interpreting body language and important signals.


    •    Reading Body Language: We are constantly reading the body language of others, even when we are not aware of it. Actively reading body language, provides valuable insight and improves communication. Paying attention to the positions and movements of people around you; look for head positions, physical gestures, hand movements, and eyes.  


    •    Body Language Mistakes: There are different factors which create false body language signals. This is why it is so important to examine the positions and gestures as a whole when attempting to interpret body language. Become aware of these factors and think carefully when reading body language to avoid mistakes.


    •    Gender Differences: There are differences in the way that men and women communicate. Body language is often confused between the genders. In order to prevent miscommunications, it is important to understand and interpret the signals that are common to most people as well as the different signals that men and women communicate with their body language.


    •    Nonverbal Communication: We all communicate nonverbally. The image that we project affects the way that our spoken communication is received. While interpreting body language is important, it is equally important to understand what your ‘nonverbal’ is telling others. It takes more than words to persuade others.


    •    Facial Expressions: We use our faces to express ourselves, and we all interpret the facial expressions we see. While some facial expressions are cultural, some facial expressions are universal. Understanding the basics of facial expressions and decoding them will help you determine what people are feeling and facilitate better communication.


    •    Body Language in Business: Body language can provide people in business with a key advantage. Learning how to adjust your body language to each situation, as you identify the needs, thoughts, and feelings of those you do business with every day. A basic understanding of body language will strengthen negotiating strategies and other business tactics.


    •    Improve Your Body Language: People make snap judgments about each other based on body language. It is possible to improve your body language and the way that others view you. Give an air of confidence when meeting with colleagues and potential clients. By understanding the subtleties of body language makes it easier to improve your own. Simply pay attention to what you say and how you do your ‘what’.


    •    : Matching Your Words to Your Movement: The key to instilling trust is matching body language to the words spoken. Movements will confirm or contradict what is said. Gestures will easily match what is said if the words reflect genuine feeling. Emotional awareness is necessary to communicate exactly what you mean. Unresolved emotions can affect body language with third parties.
Much success to you!

DISCLAIMER: This article was written and presented by Fas Trac Inc. Neither the editor nor this newspaper is responsible for the content presented in this article. Fas Trac Inc. provides business consultancy for buying, streamlining, or selling a business; as well as conducting workshops on various subjects for business owners, management and employees. For more success please write [email protected].

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