Fill up and help out with a great cause.
Bruce Thurston, General Manager of the Yorkton Co-op, has announced the Yorkton Co-op is designating April 24 as Fill-Up for the Health of It day. The Yorkton Co-op will donate 10 cents a litre from all gasoline sold that day, from both of their Yorkton Gas bar locations, to The Health Foundation.
The program is timed to work with the foundation's annual Airwaves for Health Radiothon, which takes place later this month - April 23 and 24.
"The amount of money we will give away from our Fill-Up for the Health of It day is totally dependent on the people who live in this area," says Thurston. "We hope people will put off buying their gas for a day or two so that they can fill up on April 24 and have the Co-op donate 10 cents a litre to The Health Foundation."
"We also hope that people who haven't normally bought gas from the Co-op will. We want people to come and check out the great service the Yorkton Co-op provides, and if they haven't been to our new Palliser Way location we want them to come and look at it and the great services we have."
Thurston says the Co-op opted to get involved as the work the foundation does is important for the community.
"We want to make a donation, but we also want to make that donation in a way that creates awareness of the need for those of us in the community to support this program and help expand and improve the healthcare that's available here," he says.
Ross Fisher, Executive Director of The Health Foundation is thrilled with the concept.
"Yorkton Co-op has always been a very strong supporter of the work of The Health Foundation, and we appreciate this idea. Hopefully a lot of people buy gas from the Yorkton Co-op on Tuesday April 24, and help them donate a lot of money. I really like this program because it will raise awareness and hopefully it will inspire people to think about making a donation of their own.
"Our Airwaves for Health Radiothon will be here later this month, and we really need it to be successful. That's when we will be launching our fundraising campaign for this year.
The radiothon is held on both of our local radio stations, and goes for 36 hours.
The radiothon features interviews with doctors and nurses explaining how new equipment will benefit the people of this region.
"As well, many of our business donors come down to the mall where we hold the radiothon and do an interview on both stations and talk about why they support improving our local healthcare...
"I know Mr. Thurston and the Yorkton Co-op will be there and I hope a lot of other businesses will be too."