A new Lakeland logo has been launched. This re-branding initiative started after much consultation with the general public and Lakeland employees. The logo consists of two parts, the icon and the word mark. The icon combines the pages of a book with a wave form representing the lake lands and the wave of present and future change in the library system. The overlapping waves form three “L’s” at the front of the wave, representing the three “L’s” in the words Lakeland and Library. The logo colours pick up on the water theme and the colour variations signify the diversity of library programs and the branches in the region.
The icon can also be read as the head of a bird in profile, relating to the abundant nature found in the region.
Be sure to check out our website and social media pages for the full colour version of our logo along with more changes coming soon to Lakeland Library Region.
