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St. Joe's naming rights up for bids

How would you like to have a section of the local primary health care facility in Estevan named after your company, family or organization? Well, the opportunity has surfaced that will allow you to do just that. The St.


How would you like to have a section of the local primary health care facility in Estevan named after your company, family or organization?

Well, the opportunity has surfaced that will allow you to do just that.

The St. Joseph's Hospital Foundation revealed this past week that they are now in the position of selling the naming rights to different sections of the hospital. Those meeting the bid requirements will have the right to name the sector for a period of 10 years and then have the first refusal rights for a repurchase of the name and site.

The foundation's executive director, Becky Conly, said the needs are two-fold.

The first major financial commitment looming on the near horizon will be the need to refurbish certain areas of the facility that is now 20 years old.

"It is in need of some major repairs, upgrades and renovations. The foundation would like to be able to fund those improvements and continue to support the capital equipment wish list; however, the foundation was in need to find a way to fund these initiatives and to also pay off the remainder of the mortgage on the adjoining Foundation Clinic," she said.

"This is a 10-year, $2.3 million project that we will focus on continually. If this initiative is successful, it will ensure stability and sustainability to the foundation regardless of the economy," said Conly.

Conly said the initiative had been in the works for several months, and it has now been given the nod of approval by the hospital's board of directors as well as the foundation's board members.

Hospital board chairman John Billesberger said, "We are happy to unveil this initiative and look forward to seeing the support from the community come in as it always has," he said.

A sample of the naming rights values of various areas or workspaces within the hospital includes a $5,000 price tag to name a primary care hospital room or $300,000 to get the rights to name the clinic itself. Other areas and their suggested naming rights values include: the Atrium $100,000; medical unit $65,000; diagnosis centre $500,000; surgery $60,000; emergency ward $100,000, maternity $65,000 and long-term care courtyard $55,000.

A complete list of the hospital sites and evaluations, as well as details regarding the project may be obtained by contacting Conly at the St. Joseph's Hospital Foundation at 306-637-2474.