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Seeing is believing

Sean Frisky, CEO of Ground Effects Environmental Services Ltd., lead a group of 11 Regina business and community leaders to The Family Place, a social service agency based in Weyburn.
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Mini Go kids in the care of Starlet Peterson, played in the yard space behind The Family Place on May 21 as representatives of Princes Charities' experiential program, 'Seeing is Believing'. (L-R) Joel Pinel, CEO of WOW Factor Media, Jerry Ponto, Member Relations Manager, Weyburn Co-op, Ed Kaulbach, Regional Vice President of South Saskatchewan RBC, Twila Walkeden, Media Relations Advisor of Cenovus Energy, Ron Podbielski, Vice President of Communications and Corporate Social Responsiblity, Farm Credit Canada and, leading the group, The Family Place teacher Darla Peterson.

Sean Frisky, CEO of Ground Effects Environmental Services Ltd., lead a group of 11 Regina business and community leaders to The Family Place, a social service agency based in Weyburn.

The group came here as part of The Prince's Seeing is Believing, an experiential program created two decades ago by His Royal Highness The Prince of Wales in order to engage corporate leaders on social issues and challenge them to action.

This was the first Prince's Seeing is Believing community visit day in the province of Saskatchewan. Frisky's group looked at the unique challenges created by the resource boom in Weyburn, particularly as they relate to at-risk children and low-income families.

"Weyburn is booming, but booms bring their own challenges," said Frisky. "We are here today to learn about the issues faced by low-income families in Weyburn and what is currently being done to support them."

The CEOs experienced the programming offered by The Family Place while meeting with the parents and children that they serve. Activities included crafts, classroom learning and outdoor play. After a building tour the group met one-on-one with parents for more in-depth conversation.

After immersing themselves in the issues, CEOs were then invited to think strategically about the implications for their own business and the meaningful actions that can be taken in response. This is the heart of the Prince's Seeing is Believing Experience.

As His Royal Highness has said, "Business leaders, working together, can so often come up with real, practical solutions in a way which has eluded the rest of us."

Prince's Seeing is Believing is organized by His Royal Highness' Canadian Charitable office, Prince's Charities Canada in partnership with The Wellesley Institute.

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